Effective Risk Relievers for Dimensional Perceived Risks on Mail-Order Purchase: A Case Study on Specialty Foods in the UK

Journal of Food Products Marketing

Volumn 7, Issue 1-2, 2001, Pages 35-52

  Mai, Li Wei ^a  

^a UNIVERSITY OF WESTMINSTER   (United Kingdom)

Author keywords

Mail order; Risk reduction; Specialty foods

Indexed keywords

EID: 0345773124     PISSN: 10454446     EISSN: None     Source Type: Journal    
DOI: 10.1300/J038v07n01_04     Document Type: Article

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