Shattering the myth of costless price changes

European Management Journal

Volumn 21, Issue 6, 2003, Pages 663-669

  Bergen, Mark ^a   Ritson, Mark ^b   Dutta, Shantanu ^b   Levy, Daniel ^c,e   Zbarachi, Mark ^d  

^a UNIVERSITY OF MINNESOTA   (United States)

^b LONDON BUSINESS SCHOOL   (United Kingdom)

^c EMORY UNIVERSITY   (United States)

^d UNIVERSITY OF PENNSYLVANIA   (United States)

^e BAR ILAN UNIVERSITY   (Israel)

Author keywords

Price changes; Pricing policies; Strategy

Indexed keywords

EID: 0345375468     PISSN: 02632373     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.emj.2003.09.018     Document Type: Article

References (12)

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