Antecedents of satisfaction in a marketing channel

Journal of Retailing

Volumn 79, Issue 4, 2003, Pages 237-248

  Ping Jr , Robert A ^a  

^a WRIGHT STATE UNIVERSITY   (United States)

Author keywords

Antecedents; Attractiveness; Customer satisfaction

Indexed keywords

EID: 0345017169     PISSN: 00224359     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretai.2003.09.001     Document Type: Article

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