메뉴 건너뛰기




Volumn 29, Issue 4, 2003, Pages 443-459

How corporate America grieves: Responses to September 11 in public relations advertising

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0344513315     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.pubrev.2003.08.006     Document Type: Article
Times cited : (14)

References (50)
  • 1
    • 85058723805 scopus 로고    scopus 로고
    • Telephones to ring less on somber occasion
    • September 6
    • S. Emling, Telephones to ring less on somber occasion, The Atlanta Journal-Constitution (September 6, 2002), p. F1.
    • (2002) The Atlanta Journal-Constitution
    • Emling, S.1
  • 2
  • 3
    • 85058723276 scopus 로고    scopus 로고
    • op. cit
    • S. Emling, op. cit., p. F1.
    • Emling, S.1
  • 4
    • 85058723809 scopus 로고    scopus 로고
    • Ibid
    • Ibid., p. F1.
  • 5
    • 85058724218 scopus 로고    scopus 로고
    • Today's cartoon
    • Reprinted from The Cincinnati Enquirer, October 21
    • J. Borgman, Today's cartoon, The Atlanta Journal-Constitution (Reprinted from The Cincinnati Enquirer, October 21, 2002), p. A16.
    • (2002) The Atlanta Journal-Constitution
    • Borgman, J.1
  • 6
    • 0344992829 scopus 로고    scopus 로고
    • Strategic media planning
    • R. Heath (Ed.), Sage Publications, Thousand Oaks, CA
    • K. Hallahan, Strategic media planning, in: R. Heath (Ed.), Handbook of Public Relations, Sage Publications, Thousand Oaks, CA, 2001, p. 465.
    • (2001) Handbook of Public Relations , pp. 465
    • Hallahan, K.1
  • 12
    • 0004251683 scopus 로고
    • Living systems
    • McGraw-Hill, New York
    • J.G. Miller, Living systems, McGraw-Hill, New York, 1978.
    • (1978)
    • Miller, J.G.1
  • 14
    • 85009232309 scopus 로고
    • Public relations: Functional or functionary?
    • Summer
    • Bell S. Bell E. Public relations: functional or functionary? Public Relations Review 2 1976, Summer 51-52
    • (1976) Public Relations Review , vol.2 , pp. 51-52
    • Bell, S.1    Bell, E.2
  • 19
    • 0003460947 scopus 로고
    • Doing Well While Doing Good: The Marketing Link Between Business and Nonprofit Causes
    • Prentice Hall, Englewood Cliffs, NJ
    • L.L. Embley, Doing Well While Doing Good: The Marketing Link Between Business and Nonprofit Causes, Prentice Hall, Englewood Cliffs, NJ, 1993.
    • (1993)
    • Embley, L.L.1
  • 22
    • 0344992821 scopus 로고    scopus 로고
    • Ibid
    • Ibid., p. 210.
  • 23
    • 0344561839 scopus 로고
    • The great American values test
    • Quoted in S.J. Ball-Rokeach, M. Rokeach November
    • D. Broder, Quoted in S.J. Ball-Rokeach, M. Rokeach, The great American values test, Psychology Today (November 1984), p. 30.
    • (1984) Psychology Today , pp. 30
    • Broder, D.1
  • 26
    • 0344992831 scopus 로고    scopus 로고
    • Ibid
    • Ibid., p. 10.
  • 29
    • 85058723567 scopus 로고    scopus 로고
    • Kingdom of Saudi Arabia ad September 21
    • Kingdom of Saudi Arabia ad, The Atlanta Journal-Constitution (September 21, 2001), p. B5.
    • (2001) The Atlanta Journal-Constitution
  • 30
    • 85058723566 scopus 로고    scopus 로고
    • American Express ad September 16
    • American Express ad, The Atlanta Journal-Constitution (September 16, 2001), p. P5.
    • (2001) The Atlanta Journal-Constitution
  • 31
    • 85058723635 scopus 로고    scopus 로고
    • Nalley Automotive Group ad September 16
    • Nalley Automotive Group ad, The Atlanta Journal-Constitution (September 16, 2001), p. B4.
    • (2001) The Atlanta Journal-Constitution
  • 32
  • 33
    • 85058723239 scopus 로고    scopus 로고
    • Puerto Rico Tourism ad September 26
    • Puerto Rico Tourism ad, The Atlanta Journal-Constitution (September 26, 2001), p. A11.
    • (2001) The Atlanta Journal-Constitution
  • 35
    • 85058723977 scopus 로고    scopus 로고
    • National Restaurant Association ad November 1
    • National Restaurant Association ad, The Atlanta Journal-Constitution (November 1, 2001), p. C1.
    • (2001) The Atlanta Journal-Constitution
  • 36
    • 85058723727 scopus 로고    scopus 로고
    • Nalley Automotive Group ad, op. cit
    • Nalley Automotive Group ad, op. cit., p. B4.
  • 38
    • 85058723979 scopus 로고    scopus 로고
    • American Express ad, op. cit
    • American Express ad, op. cit., p. P5.
  • 41
    • 85058723281 scopus 로고    scopus 로고
    • Kingdom of Saudi Arabia ads September 19 (September 13, 2002), p. B5
    • Kingdom of Saudi Arabia ads, The Atlanta Journal-Constitution (September 19, 2001), p. A16; (September 13, 2002), p. B5.
    • (2001) The Atlanta Journal-Constitution
  • 42
    • 85058723280 scopus 로고    scopus 로고
    • Lockheed-Martin ad September 21
    • Lockheed-Martin ad, The Atlanta Journal-Constitution (September 21, 2001), p. B6.
    • (2001) The Atlanta Journal-Constitution
  • 43
    • 85058723279 scopus 로고    scopus 로고
    • Atlanta Gas Light Company ad September 21
    • Atlanta Gas Light Company ad, The Atlanta Journal-Constitution (September 21, 2001), p. A12.
    • (2001) The Atlanta Journal-Constitution
  • 44
    • 85058723270 scopus 로고    scopus 로고
    • Nalley Automotive Group ad, op. cit
    • Nalley Automotive Group ad, op. cit., p. B4.
  • 45
  • 46
    • 85058723271 scopus 로고    scopus 로고
    • The Home Depot ad September 16
    • The Home Depot ad, The Atlanta Journal-Constitution (September 16, 2001), p. A4.
    • (2001) The Atlanta Journal-Constitution
  • 49
    • 85058723725 scopus 로고    scopus 로고
    • Georgia Food Industry Association ad September 8
    • Georgia Food Industry Association ad, The Atlanta Journal-Constitution (September 8, 2002), p. C16.
    • (2002) The Atlanta Journal-Constitution
  • 50


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.