The effect of flexibility on export venture performance

Journal of Global Marketing

Volumn 14, Issue 3, 2000, Pages 99-126

  Li, Esther Ling yee ^a   Ogunmokun, Gabriel ^b  

^a CITY UNIVERSITY OF HONG KONG   (Hong Kong)

^b UNIVERSITY OF WESTERN AUSTRALIA   (Australia)

Author keywords

Effect of flexibility; Environmental dynamism; Export venture performance; Mainland China

Indexed keywords

EID: 0344455776     PISSN: 08911762     EISSN: 15286975     Source Type: Journal    
DOI: 10.1300/J042v14n03_06     Document Type: Article

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