A model for discovering customer value for E-content

Proceedings of the ACM SIGKDD International Conference on Knowledge Discovery and Data Mining

Volumn , Issue , 2002, Pages 532-537

  Jagannathan, Srinivasan ^a   Nayak, Jayanth ^a   Almeroth, Kevin ^a   Hofmann, Markus ^b  

^a Santa Barbara   (United States)

^b LUCENT TECHNOLOGIES   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COMPUTER SIMULATION; ECONOMICS; INTERNET; MARKETING; MULTIMEDIA SYSTEMS; REAL TIME SYSTEMS;

CUSTOMER VALUE; E-CONTENT; GOODS;

ELECTRONIC COMMERCE;

EID: 0242709366     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/775107.775125     Document Type: Conference Paper

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