Response order effects - How do people read?

International Journal of Market Research

Volumn 45, Issue 4, 2003, Pages 457-466

  Duffy, Bobby ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0242491763     PISSN: 14707853     EISSN: None     Source Type: Journal    
DOI: 10.1177/147078530304500405     Document Type: Review

References (4)

1. Krosnick, J. (2000) The threat of satisficing in surveys: the shortcuts respondents take in answering questions, Survey Methods Newsletter, 20, 1.
2. Krosnick, J. & Alwyn, D. (1987) An evaluation of a cognitive theory of response order effects in survey measurement, Public Opinion Quarterly, 51, 2.
3. Schwarz, N., Hippler, H.-J. & Noelle-Neumann, E. (1991) A Cognitive Model of Response-Order Effects in Survey Measurement.
4. Simon, H.A. (1957) Models of Man. New York: Wiley.