Success factors of a reference visit - A single case study

Journal of Business and Industrial Marketing

Volumn 16, Issue 6-7, 2001, Pages 487-507

  Salminen, Risto T ^a  

^a LAPPEENRANTA UNIVERSITY OF TECHNOLOGY   (Finland)

Author keywords

Industrial marketing; Supplier evaluation

Indexed keywords

EID: 0141909612     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858620110403086     Document Type: Article

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