Recognising deductive processes in qualitative research

Qualitative Market Research: An International Journal

Volumn 3, Issue 2, 2000, Pages 82-90

  Hyde, Kenneth F ^a  

^a MANUKAU INSTITUTE OF TECHNOLOGY   (New Zealand)

Author keywords

Marketing research; Methods; Qualitative techniques

Indexed keywords

EID: 0141870788     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/13522750010322089     Document Type: Article

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