Evaluating the governance style of marketing groups

Annals of Tourism Research

Volumn 25, Issue 1, 1998, Pages 185-201

  Palmer, Adrian ^a  

^a UNIVERSITY OF ULSTER   (United Kingdom)

Author keywords

Collaboration; Destination marketing; Tourism marketing

Indexed keywords

EID: 0042764525     PISSN: 01607383     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0160-7383(97)00085-6     Document Type: Article

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