Crisis management – there's a right way and a wrong way

Strategic Direction

Volumn 18, Issue 2, 2002, Pages 17-19

[No Author Info available]

Author keywords

British airways; Corporate image; Crisis management; Customer orientation; Ford

Indexed keywords

EID: 0041823079     PISSN: 02580543     EISSN: None     Source Type: Journal    
DOI: 10.1108/02580540210793239     Document Type: Article

References (2)

1. Harvey, K. (2001), “Back to business”, Marketing Business, July/August, pp. 20-22.
2. Cavanagh, R. (2001), “In deep water”, Marketing Week, Vol. 24 No. 3, pp. 24-27.