The adoption of information technology in customer service

European Journal of Marketing

Volumn 30, Issue 6, 1996, Pages 52-69

  Domegan, Christine T ^a  

^a NATIONAL UNIVERSITY OF IRELAND   (Ireland)

Author keywords

Business policy; Customer service; Information technology

Indexed keywords

EID: 0041735637     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090569610121674     Document Type: Article

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