Consumer strategies for purchasing assortments within a single product class

Journal of Retailing

Volumn 75, Issue 3, 1999, Pages 387-403

  Lee, Jack K H ^a   Steckel, Joel H ^b  

^a CITY UNIVERSITY OF NEW YORK   (United States)

^b NEW YORK UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0041731108     PISSN: 00224359     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0022-4359(99)00014-7     Document Type: Article

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