An assessment of the World Wide Web as an advertising medium

Social Science Journal

Volumn 37, Issue 3, 2000, Pages 465-471

  Lei, Richard M ^a  

^a NORTHERN ARIZONA UNIVERSITY   (United States)

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[No Author keywords available]

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EID: 0041686210     PISSN: 03623319     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0362-3319(00)00081-1     Document Type: Article

References (12)

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