The pricing processes of exporters: A comparative study of the challenges facing U.S. and mexican firms

Journal of Global Marketing

Volumn 10, Issue 4, 1997, Pages 95-115

  Myers, Matthew B ^a  

^a MICHIGAN STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0041191655     PISSN: 08911762     EISSN: 15286975     Source Type: Journal    
DOI: 10.1300/J042v10n04_06     Document Type: Article

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