Response to interpretative media as a basis of multi-variate market segmentation for museums centres: The case example story, Edinburgh

Museum Management and Curatorship

Volumn 16, Issue 3, 1997, Pages 233-256

  Prentic, Richard ^a   Cunnell, Deborah ^b  

^a QUEEN MARGARET UNIVERSITY   (United Kingdom)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0041107228     PISSN: 09647775     EISSN: None     Source Type: Journal    
DOI: 10.1080/09647779708565851     Document Type: Article

References (29)

1. Alt, M. B., 'Evaluating exhibits: A critical look at Shettel's work'. Curator, 1977,30,241-258.
2. Beeho, A. and Prentice, R. C., 'Evaluating the experiences and benefits gained by tourists visiting a socio-industrial heritage museum'. Museum Management and Curatorship, 1995, 14, 229-251.
3. Gowing, G. and Major, R. E., 'The 'Nest Test' Experiment: are community involvement and good science mutually exclusive?'. Museum Management and Curatorship, 1995, 14,169-180.
4. Herbert, D. T. (1989) 'Does Interpretation Help?' In Heritage Sites: Strategies for Marketing and Development, ed D. T. Herbert, R. C. Prentice and C. J. Thomas. Avebury, Aldershot.
5. Hewison, R. (1987) The Heritage Industry, Britain in a Climate of Decline. Methuen, London.
6. Light, D., 'Interpretation at Historic Buildings'. Swansea Geographer, 1987, 24, 34-43.
7. Light, D., 'The development of heritage interpretation in Britain'. Swansea Geographer, 1991, 28, 1-13.
8. Light, D., 'Visitors use of interpretative media in heritage sites'. Leisure Studies, 1995, 14, 132-149.
9. Light, D. (1995b) 'Heritage as formal education' In Heritage, Tourism and Society, ed. D. T. Herbert. Mansell, London.
10. McManus, P. M. (1989) 'What people say and how they think in a science museum'. In Heritage Interpretation, ed. D. Uzzell, 2. Belhaven, London.
11. McManus, P. M., 'Memories as indicators of the impact of museum visits'. Museum Management and Curatorshi, 1993, 12, 367-380.
12. Middleton, V. T. C. (1988) Mar Beting in Travel and Tourism. Heinemann, Oxford.
13. Miles, R. S. et al. (1988) The Design of Educational Exhibits, (2nd ed). Unwin, Hyman, London.
14. Moscardo, G. and Pearce, P. L., Visitor centres and environmental interpretation. Journal of Environmental Psychology, 1986, 6, 89-108.
15. Prentice, R. C. (1989) 'Visitors to Heritage Attractions'. In Heritage Sites, Strategiesfor Marketing and Development, eds. D. T. Herbert et al.
16. Prentice, R. C., 'Measuring the educational effectiveness of on-site interpretation designed for tourists'. Area, 1991, 23, 297-308.
17. Prentice, R. C. (1993a) Tourism and Heritage Attractions. Routledge, London.
18. Prentice, R. C., 'Evaluating interpretation by considering the consumer'. Interpretation Journal, 1993, 53, 9-11.
19. Prentice, R. C. (1995) 'Heritage as formal education'. In Heritage Tourism and Society, ed. D. T. Herbert. Mansell, London.
20. Prentice, R. C. (1996a) Tourism as Experience, Tourists as Consumers, Insight and Enlightenment. Edinburgh, Queen Margaret College: ISBN 0 9507161 6 2.
21. Prentice, R. C. (1996b) 'Managing implosion: the facilitation of insight through the provision of context'. Museum Management and Curatorship, 1996, 15, 169-185.
22. Relph, E. (1976) Place and Placeness. Pion, London.
23. Ryan, C. and Dewar, K., 'Evaluating the communication process between interpreter and visitor'. Tourism Management, 1995, 16, 295-303.
24. Shafernich, S. M., 'Two heritage centres in England'. Museum Management and Curatorship, 1996, 15, 37-47.
25. Stevens, T. (1987) 'The visitor who cares: interpretation and consumer relations'. In Heritage Interpretation, ed. D. Uzzell. Belhaven, London.
26. Urry, J. (1990) The Tourist Gaze: Leisure and Travel in Contemporary Societies. Sage, London.
27. Urry, J. (1995) Consuming Places. Routledge, London.
28. Uzzell, D. (1989) Heritage Interpretation, 2. Belhaven, London.
29. Walsh, K. (1991) The Representation of the Past. Mztseums and Heritage in the Post Modern World. Routledge, London.