Research on deception in marketing communications: Its relevance to the study of nonverbal behavior

Journal of Nonverbal Behavior

Volumn 12, Issue 4, 1988, Pages 253-273

  DePaulo, Peter J ^a  

^a UNIVERSITY OF MISSOURI ST LOUIS   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0040985055     PISSN: 01915886     EISSN: 15733653     Source Type: Journal    
DOI: 10.1007/BF00987595     Document Type: Article

References (80)

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2. A psychometric development of a test for consumer alienation from the marketplace
3. A factor analytic comparison of U. S. and German information seekers
4. Changes in consumer attitudes toward marketing, consumerism, and government regulation: 1971–1975
5. Perceived believability of research results information in advertising
6. Viability and profile of the consumerist segment
7. Deception by implication: An experimental investigation
8. Economics, information and consumer behavior
9. Consumer skepticism and advertising regulation: What do the polls show?
10. Attentional determinants of success at detecting deception and truth
11. Deceiving and detecting deceit
12. Crisis planning and the Pearl Harbor syndrome
13. Alienation and criticisms of advertising
14. Recent attribution research in consumer behavior: A review and new directions
15. Recent developments in FTC policy on deception
16. Deception in advertising: A conceptual approach
17. Measuring the concept of credibility
18. A hidden cause of America's trade deficit with Japan
19. The influence of culture on the process of business negotiations: An exploratory study
20. Unofficial FTC judgments of deception versus adults' and students' judgments of deception
21. The effects of nonverbal communications in television advertising
22. Psycholinguistic studies of misleading advertising
23. The affective and cognitive dimensions of pictures in advertising: An extension of Mitchell & Olson
24. Toward a standardized emotional profile (SEP) useful in measuring responses to the nonverbal components of advertising
25. The persuasive impact of two-sided selling appeals: The case of the unfamiliar audience
26. An attribution theory perspective on using two-sided messages to increase seller credibility
27. Will the real consumer activist please stand up: An examination of consumers' opinions about marketing practices
28. The construct validity of semantic differential scales for the measurement of source credibility
29. Viewer miscomprehension of televised communication: Some selected findings
30. An empirical validation of the randomized response technique
31. The development of a scale to measure consumer discontent
32. Perceived truth and trust in television advertising among Mexican-American adolescents: Socialization and developmental considerations
33. Are product attribute beliefs the only mediator of advertising effects on brand attitude?
34. The attribution process in consumer decision making
35. An investigation of factors underlying attitude-toward-advertising-in-general
36. Rapport building for salespeople: A neurolinguistic approach
37. Inside the amoral world of public relations: Truth molded for corporate gain
38. An interpretation of the attitudinal and behavioral effects of puffery
39. The elaboration model of persuasion
40. Central and peripheral routes to advertising effectiveness: The moderating role of involvement
41. The FTC's handling of puffery and other selling claims made “by implication.”
42. Research on deceptive advertising: A commentary
43. Children and commercial persuasion: An attribution theory analysis
44. Institutional body language
45. Attitudes as actions: Social identity theory and consumer research
46. Attribution theory and advertiser credibility
47. Do incomplete comparisons mislead?
48. Attributional processes and effects in promotional situations
49. The discounting principle in the perception of advertising
50. Are you making the most of your crises?
51. The persuasive effect of source credibility: Tests of cognitive response
52. Is public relations the art of deception for fun and profit?
53. How industrial salespeople gain customer trust
54. The effect of plausible and exaggerated reference prices on consumer perceptions and price search
55. On increasing the persuasiveness of a low prestige communicator
56. Relationship between salesperson performance and understanding of customer decision making
57. A reaction profile for TV commercials
58. Source credibility: On the independent effects of trust and expertise
59. Fraudulent behavior by consumers
60. The effect of salesman similarity and expertise on consumer purchasing behavior
61. Implied superiority claims
62. We are in the business of enhancing trust
63. Verbal and nonverbal communication of deception
64. Anchoring in lie detection revisted