The "risky businessquot; of binge drinking among college students: Using risk models for PSAs and anti-drinking campaigns

Journal of Advertising

Volumn 30, Issue 4, 2001, Pages 21-39

  Wolburg, Joyce M ^a  

^a UNIVERSITY OF TENNESSEE   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0040968881     PISSN: 00913367     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (51)

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