Services marketing in the lodging industry: An empirical investigation

Journal of Travel Research

Volumn 34, Issue 4, 1996, Pages 32-38

  Yucelt, Ugur ^a   Marcella, Maria ^a,b  

^a PENNSYLVANIA STATE UNIVERSITY   (United States)

^b Financial Trust Corporation

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0040801405     PISSN: 00472875     EISSN: None     Source Type: Journal    
DOI: 10.1177/004728759603400405     Document Type: Article

References (13)

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3. Dev, Chekitan S., and Janet E. Hubbard (1989). "A Strategic Analysis of the Lodging Industry." Cornell Hotel and Restaurant Administration Quarterly, May: 19-23.
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6. Mattson, Jan (1991). "A Service Quality Model Based on an Ideal Value Standard." International Journal of Service Industry Management, April: 18-33.
7. O'Hara, Connie, Sharon Allen, and Kathleen Mumbower, eds. (1993). Dun and Bradstreet's Million Dollar Directory of Public and Private Companies. Parsippany, NJ: Dun and Bradstreet.
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9. Towell, Julie E., ed. (1993). Ward's Business Directory of Public and Private Companies. Detroit: Gale Research.
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11. Weaver, Pamela A., and Ken W. McCleary (1991). "Basics Bring 'Em Back." Hotel and Motel Management, June 24: 29-30, 32, 38.
12. Yesawich, Peter C. (1991). "The Marketplace: Getting to Know You." Lodging Hospitality, June: 64.
13. _ (1992). "The Marketplace: Value Provides Competitive Edge." Lodging Hospitality, August: 22.