메뉴 건너뛰기




Volumn 16, Issue 1, 1999, Pages 45-59

Scenes from the Political Playground: An Analysis of the Symbolic Use of Children in Presidential Campaign Advertising

Author keywords

Children Political Advertising Political Symbols Presidential Campaigns Visual Analysis Visual Communication

Indexed keywords


EID: 0040629588     PISSN: 10584609     EISSN: 10917675     Source Type: Journal    
DOI: 10.1080/105846099198767     Document Type: Article
Times cited : (17)

References (30)
  • 1
    • 84937305625 scopus 로고
    • The image of children in magazine advertisements from 1905-1990
    • Alexander, V. D. (1994). The image of children in magazine advertisements from 1905-1990. Communication Research, 21, 742-765.
    • (1994) Communication Research , vol.21 , pp. 742-765
    • Alexander, V.D.1
  • 2
    • 0041093412 scopus 로고
    • Part I: Generating meaning in the pursuit of power
    • InF. Biocca (Ed.), Signs, codes and images, Hillsdale, NJ: Erlbaum
    • Biocca, F. (1991). Part I: Generating meaning in the pursuit of power. In F. Biocca (Ed.), Television and political advertising, Volume 2: Signs, codes and images (pp. 3-89). Hillsdale, NJ: Erlbaum.
    • (1991) Television and Political Advertising , vol.2 , pp. 3-89
    • Biocca, F.1
  • 3
    • 85009557333 scopus 로고    scopus 로고
    • Washington discovers the magic words
    • Borgman, J. M. (1997, July 14). Washington discovers the magic words. Newsday, p. A2.
    • (1997) Newsday , pp. A2
    • Borgman, J.M.1
  • 4
    • 0041093414 scopus 로고
    • 30-minute campaign film broadcast on election eve, 1988, by the Bush for President Campaign). Campaign Archive, Annenberg School for Communication, University of Pennsylvania, Philadelphia
    • Bush, G. (1988, November 7). Campaign film (30-minute campaign film broadcast on election eve, 1988, by the Bush for President Campaign). Campaign Archive, Annenberg School for Communication, University of Pennsylvania, Philadelphia.
    • (1988) Campaign Film
    • Bush, G.1
  • 6
    • 84883616481 scopus 로고
    • Feminine style and political judgment in the rhetoric of
    • Dow, B. J., & Tonn, M. B. (1993). Feminine style and political judgment in the rhetoric of Ann Richards. Quarterly Journal of Speech, 79, 286-302.
    • (1993) Ann Richards. Quarterly Journal of Speech , vol.79 , pp. 286-302
    • Dow, B.J.1    Tonn, M.B.2
  • 10
    • 0030306760 scopus 로고    scopus 로고
    • Picturing culture in political spots: 1992 campaigns in Israel and the United States
    • Griffin, M., & Kagan, S. (1996). Picturing culture in political spots: 1992 campaigns in Israel and the United States. Political Communication, 13, 43-61.
    • (1996) Political Communication , vol.13 , pp. 43-61
    • Griffin, M.1    Kagan, S.2
  • 16
    • 0002199931 scopus 로고
    • The content of political spot ads
    • Joslyn, R. A. (1980). The content of political spot ads. Journalism Quarterly, 57, 92-98.
    • (1980) Journalism Quarterly , vol.57 , pp. 92-98
    • Joslyn, R.A.1
  • 23
    • 0003272863 scopus 로고
    • Hidden myths in televised political advertising: An illustration
    • L. L. Kaid, D. Nimmo, & K. R. Sanders (Eds.), Carbondale: Southern Illinois University Press
    • Nimmo, D., & Felsberg, A. J. (1986). Hidden myths in televised political advertising: An illustration. In L. L. Kaid, D. Nimmo, & K. R. Sanders (Eds.), NeWperspectives on political advertising (pp. 248-267). Carbondale: Southern Illinois University Press.
    • (1986) Newperspectives on Political Advertising , pp. 248-267
    • Nimmo, D.1    Felsberg, A.J.2
  • 24
    • 0040499299 scopus 로고    scopus 로고
    • Greasy kid’s stuff, Washington kidnaps Dick and Jane
    • Pear, R. (1997, June 15). Greasy kid’s stuff, Washington kidnaps Dick and Jane. New York Times Week in Review, p. 1.
    • (1997) New York Times Week in Review , pp. 1
    • Pear, R.1
  • 26
    • 84972760615 scopus 로고
    • Different children, different dreams: Racial representations in advertising
    • Seiter, E. (1990). Different children, different dreams: Racial representations in advertising. Journal of Communication Inquiry, 14, 31-47.
    • (1990) Journal of Communication Inquiry , vol.14 , pp. 31-47
    • Seiter, E.1
  • 29
    • 84963443582 scopus 로고
    • Effects of issue-image strategies, attack and support appeals, music and visual content in political commercials
    • Thorson, E., Christ, W. G., & Caywood, C. (1991). Effects of issue-image strategies, attack and support appeals, music and visual content in political commercials. Journal of Broadcasting and Electronic Media, 35, 465-486.
    • (1991) Journal of Broadcasting and Electronic Media , vol.35 , pp. 465-486
    • Thorson, E.1    Christ, W.G.2    Caywood, C.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.