-
1
-
-
0000607236
-
Dimensions of consumer expertise
-
Alba, J. W., & Hutchinson, J. W. (1987). Dimensions of Consumer Expertise. Journal of Consumer Research, 13 (March), 411-454.
-
(1987)
Journal of Consumer Research
, vol.13
, Issue.MARCH
, pp. 411-454
-
-
Alba, J.W.1
Hutchinson, J.W.2
-
2
-
-
0001888086
-
Memory and decision making
-
T. S. Robertson & H. H. Kassarjian (Eds.), Englewood Cliffs, NJ: Prentice-Hall
-
Alba, J. W., Hutchinson, J. W., & Lynch, J. G., Jr. (1991). Memory and Decision Making. In T. S. Robertson & H. H. Kassarjian (Eds.), Handbook of Consumer Behavior (pp. 1-62). Englewood Cliffs, NJ: Prentice-Hall.
-
(1991)
Handbook of Consumer Behavior
, pp. 1-62
-
-
Alba, J.W.1
Hutchinson, J.W.2
Lynch J.G., Jr.3
-
3
-
-
0041011178
-
Emotional labor in service roles: The influence of identity
-
Ashforth, B., & Humphrey, R. Emotional Labor in Service Roles: The Influence of Identity. Academy of Management Review, 18 (1), 86-115.
-
Academy of Management Review
, vol.18
, Issue.1
, pp. 86-115
-
-
Ashforth, B.1
Humphrey, R.2
-
4
-
-
0040417044
-
Networks that do new tricks
-
April 6
-
Brull, S. V. (1998, April 6). Networks That Do New Tricks. Business Week, 41-43.
-
(1998)
Business Week
, pp. 41-43
-
-
Brull, S.V.1
-
6
-
-
0039232613
-
Telemarketing's labor puzzle
-
Falzone, M. A. (1998). Telemarketing's Labor Puzzle. Target Marketing, 21 (11), 28-30.
-
(1998)
Target Marketing
, vol.21
, Issue.11
, pp. 28-30
-
-
Falzone, M.A.1
-
8
-
-
0002667437
-
Service quality: The six criteria of good perceived service quality
-
Gronroos, C. (1988). Service Quality: The Six Criteria of Good Perceived Service Quality. Review of Businee, 9 (Winter), 10-13).
-
(1988)
Review of Businee
, vol.9
, Issue.WINTER
, pp. 10-13
-
-
Gronroos, C.1
-
9
-
-
0001629615
-
Putting the service-profit chain to work
-
Heskett, J. L., Jones, T. O., Loveman, G. W., Sasser, W. E., Jr., & Schlesinger, L.A. (1994). Putting the Service-Profit Chain to Work. Harvard Business Review, 72 (March-April), 164-174.
-
(1994)
Harvard Business Review
, vol.72
, Issue.MARCH-APRIL
, pp. 164-174
-
-
Heskett, J.L.1
Jones, T.O.2
Loveman, G.W.3
Sasser W.E., Jr.4
Schlesinger, L.A.5
-
10
-
-
21144461169
-
Using segmentation to improve sales forecasts based on purchase intent: Which intenders actually buy
-
Morowitz, V. G., & Schmittlein, D. (1992). Using Segmentation to Improve Sales Forecasts Based on Purchase Intent: Which Intenders Actually Buy. Journal of Marketing Research, 29 (November), 391-405.
-
(1992)
Journal of Marketing Research
, vol.29
, Issue.NOVEMBER
, pp. 391-405
-
-
Morowitz, V.G.1
Schmittlein, D.2
-
11
-
-
0039232612
-
IOS, RTS, QOS: Customer perception of call center contact and its impact on long-term relationships
-
Fall
-
Oetting, R. (1997). IOS, RTS, QOS: Customer Perception of Call Center Contact and Its Impact on Long-Term Relationships. Insider, Fall, 44-46.
-
(1997)
Insider
, pp. 44-46
-
-
Oetting, R.1
-
12
-
-
0040417043
-
Helping customers buy: How to increase inbound call center revenues and profits
-
Oetting, R. (1999). Helping Customers Buy: How to Increase Inbound Call Center Revenues and Profits. Journal of Targeting Measurement and Marketing, 7 (3), 217-226.
-
(1999)
Journal of Targeting Measurement and Marketing
, vol.7
, Issue.3
, pp. 217-226
-
-
Oetting, R.1
-
13
-
-
0002408510
-
A conceptual model of service quality and its implications for future research
-
Parasuraman, A., Berry, L. L., & Zeithaml, V. (1985). A Conceptual Model of Service Quality and Its Implications for Future Research. Journal of Marketing, 49, 41-50.
-
(1985)
Journal of Marketing
, vol.49
, pp. 41-50
-
-
Parasuraman, A.1
Berry, L.L.2
Zeithaml, V.3
-
15
-
-
0041011176
-
Earning loyalty on the phone: Four steps to building telemarketing programs that boost the bottom line
-
Schmid, J. (1997). Earning Loyalty on the Phone: Four Steps to Building Telemarketing Programs that Boost the Bottom Line. Target Marketing, 20 (8), 44.
-
(1997)
Target Marketing
, vol.20
, Issue.8
, pp. 44
-
-
Schmid, J.1
-
16
-
-
33845336710
-
An experimental investigation of customer reactions to service failure and recovery: Paradox or peril
-
Smith, A. K., & Bolton, R. N. (1998). An Experimental Investigation of Customer Reactions to Service Failure and Recovery: Paradox or Peril. Journal of Services Research, 1 (1), 65-81.
-
(1998)
Journal of Services Research
, vol.1
, Issue.1
, pp. 65-81
-
-
Smith, A.K.1
Bolton, R.N.2
-
17
-
-
0039824512
-
Making call-center voices smile: A business case for better training
-
Stuller, J. (1999). Making Call-Center Voices Smile: A Business Case for Better Training. Training, 36 (4), 26-32.
-
(1999)
Training
, vol.36
, Issue.4
, pp. 26-32
-
-
Stuller, J.1
-
18
-
-
0002743415
-
Recovering and learning from service failures
-
Tax, S. S., & Brown, S. W. (1998). Recovering and Learning from Service Failures. Sloan Management Review, 40 (1), 75-88.
-
(1998)
Sloan Management Review
, vol.40
, Issue.1
, pp. 75-88
-
-
Tax, S.S.1
Brown, S.W.2
-
19
-
-
0039232611
-
Customer evaluations of service complaint experiences
-
Tax, S. S., Brown, S. W., & Chandrasekharan, M. (1988). Customer Evaluations of Service Complaint Experiences. Journal of Marketing, 66 (2), 60-76.
-
(1988)
Journal of Marketing
, vol.66
, Issue.2
, pp. 60-76
-
-
Tax, S.S.1
Brown, S.W.2
Chandrasekharan, M.3
-
20
-
-
0041011177
-
Building customer loyalty through quality telemarketing
-
Tippen, M. (1996). Building Customer Loyalty Through Quality Telemarketing. Direct Marketing, 59 (5), 14-15.
-
(1996)
Direct Marketing
, vol.59
, Issue.5
, pp. 14-15
-
-
Tippen, M.1
|