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Volumn 42, Issue 9, 1999, Pages 32-40

Digital Newspapers Explore Marketing on the Internet

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0040507201     PISSN: 00010782     EISSN: 15577317     Source Type: Journal    
DOI: 10.1145/315762.315769     Document Type: Article
Times cited : (24)

References (7)
  • 2
    • 0029287843 scopus 로고
    • Going digital: A look at assumptions underlying digital libraries
    • (Apr.)
    • Levy, D. and Marshall, C. Going digital: A look at assumptions underlying digital libraries. Commun. ACM (Apr. 1995), 77-84.
    • (1995) Commun. ACM , pp. 77-84
    • Levy, D.1    Marshall, C.2
  • 3
    • 0001828824 scopus 로고
    • Toward a “critical mass” theory of interactive media
    • In J. Fulk and C. W. Steinfield, Eds., Sage
    • Markus, M. Toward a “critical mass” theory of interactive media. In J. Fulk and C. W. Steinfield, Eds., Organizations and Communication Technology, Sage, 1990, 194-218.
    • (1990) Organizations and Communication Technology , pp. 194-218
    • Markus, M.1
  • 4
    • 0041847597 scopus 로고    scopus 로고
    • Newspapers: The slow walk to multimedia
    • Molina, A. Newspapers: The slow walk to multimedia. Long Range Planning 30, 2 (1997), 218-226.
    • (1997) Long Range Planning , vol.30 , Issue.2 , pp. 218-226
    • Molina, A.1
  • 6
    • 0039323770 scopus 로고    scopus 로고
    • Different cultures, different missions
    • (June 16)
    • Shaw, D. Different cultures, different missions. Los Angeles Times (June 16, 1997).
    • (1997) Los Angeles Times
    • Shaw, D.1
  • 7
    • 84965761571 scopus 로고
    • Media symbolism, media richness, and media choice in organizations: A symbolic interactionist perspective
    • Trevino, L. K., Lengel, R. H., and Daft, R. L. Media symbolism, media richness, and media choice in organizations: A symbolic interactionist perspective. Commun. Research 14, 5 (1987), 553-574.
    • (1987) Commun. Research , vol.14 , Issue.5 , pp. 553-574
    • Trevino, L.K.1    Lengel, R.H.2    Daft, R.L.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.