Advertiser perceptions of fair compensation, confidentiality, and rapport

Journal of Advertising Research

Volumn 36, Issue 2, 1996, Pages 28-37

  LaBahn, Douglas W ^a  

^a CALIFORNIA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0040262512     PISSN: 00218499     EISSN: 17401909     Source Type: Journal    
DOI: None     Document Type: Article

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