Relationship marketing in three dimensions

Journal of Interactive Marketing

Volumn 12, Issue 4, 1998, Pages 47-62

  Baker, M J ^a   Buttery, E A ^b,c   Richter Buttery, E M ^b  

^a UNIVERSITY OF STRATHCLYDE   (United Kingdom)

^b UNIVERSITY OF WESTERN SYDNEY   (Australia)

^c JAMES COOK UNIVERSITY   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0040036341     PISSN: 10949968     EISSN: None     Source Type: Journal    
DOI: 10.1002/(SICI)1520-6653(199823)12:4<47::AID-DIR5>3.0.CO;2-B     Document Type: Article

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