Return on quality at Chase Manhattan Bank

Interfaces

Volumn 29, Issue 2, 1999, Pages 62-72

  Rust, Roland T ^a   Keiningham, Timothy ^b   Clemens, Stephen ^c   Zahorik, Anthony ^d  

^a VANDERBILT UNIVERSITY   (United States)

^b Marketing Metrics Inc   (United States)

^c HealthStream   (United States)

^d Burke Institute   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0039444427     PISSN: 00922102     EISSN: None     Source Type: Journal    
DOI: 10.1287/inte.29.2.62     Document Type: Article

References (20)

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