Competing through design

Long Range Planning

Volumn 31, Issue 4, 1998, Pages 594-605

  Trueman, Myfanwy ^a   Jobber, David ^a  

^a BRADFORD UNIVERSITY SCHOOL OF MANAGEMENT   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0038123156     PISSN: 00246301     EISSN: None     Source Type: Journal    
DOI: 10.1016/s0024-6301(98)80052-6     Document Type: Article

References (43)

1. Sir J. Harvey-Hones, Foreword to Managing product development - six case studies. Prepared for the Department of Trade and Industry by the Design Council. HMSO (1991).
2. S. Pugh, Design Activity Models: World-wide Emergence and Convergence. Design Studies, 3 (3), Butterworth Scientific (1986).
3. A. Wasserman, Learning from Experience: An approach to design strategies for product success. Product Strategies for the '90s, conference proceedings. The Financial Times, London (1990).
4. V. Srinivasan, W. S. Lovejoy and D. Beach Integrated Product Design for Marketability and Manufacture. Journal of Marketing Research, 34, 154-163 (1997).
5. A. Khurana and S. R. Rosenthal, Integrating the Fuzzy Front End of New Product Development. Sloan Management Review. Winter (1997).
6. V. Walsh, R. Roy, M. Bruce and S. Potter, Winning by Design: Technology, product design and international competitiveness. Blackwell, Oxford (1992).
7. C. Lorenz, Harnessing design as a strategic resource. Long Range Planning, 27(5), 73-84 (1994).
8. Open University/UMIST Research Team Profits by Design. A summary of the findings of an investigation into the commercial returns of investing in design. Prepared for the Department of Trade and Industry by the Design Council. HMSO (1991).
9. H. Aldersley-Williams, Measurement turns a profit. Financial Times (1996).
10. J. Fairhead, Design for Corporate Culture. NEDC London (1988).
11. L. M. Service, S. J. Hart and M. J. Baker, Profit by Design. An investigation into how new-product design and development is carried out in British manufacturing companies and what beliefs and practices yield the most successful companies and products. A report to the Design Council Scotland. The Design Council (1989).
12. P. Gorb and A. Dumas, Silent Design, Design Studies, 8(3). Butterworth Scientific (1987).
13. W. Olins, The Strategy of Design, Management Today, May (1986).
14. V. Walsh, R. Roy, M. Bruce and S. Potter, Winning by Design: Technology, product design and international competitiveness. Blackwell, Oxford (1992).
15. T. Fujimoto, Growth of International Competition and the Importance of Effective Product Development Management and the Role of Design. Product Strategies for the '90s", conference proceedings. The Financial Times, London (1990).
16. B. Hollins. and S. Pugh, Successful Product Design. Butterworth, London (1990).
17. M. Trueman and D. Jobber, Designing the Front End: How attitudes are related to company performance. World Class Design to Manufacture, 1(3). MCB University Press, Jan/Feb (1995).
18. P. Southgate, Total Branding by Design. Kogan Page, London (1984).
19. J. Fairhead, Design for Corporate Culture. NEDC, London (1988).
20. M. E. Porter, The Comparative Advantage of Nations. Harvard Business Review, 90(2) (1990).
21. N. Ohtani, Exploiting the Potential. World Class Design to Manufacture, 2(1), 13-16 (1995).
22. P. Lasserre, Corporate Strategies for the Asia Pacific Region. Long Range Planning, 28(1), 13-30 (1995).
23. K. Atuahene-Gima, Differential Potency affecting innovation performance in manufacturing and services firms in Australia. Journal of Product Innovation Management, 13, 35-52 (1996).
24. OECD The Measurement of Scientific and Technical Activities. ("Frascati Manual"), Paris: Organisation for Economic Cooperation and Development (1981).
25. P. Gorb, The Business of Design Management. Design Studies, 7(2). Butterworth Scientific (1988). P. Lawrence, The Design Asset. The Corporate Board, July/August (1988).
26. P. Gorb, The Business of Design Management. Design Studies, 7(2). Butterworth Scientific (1988). P. Lawrence, The Design Asset. The Corporate Board, July/August (1988).
27. W. Dawkins, Japan to inject billions into "ideals research". Financial Times (1996).
28. Sir H. Kroto of Sussex University, Nobel Prize in Chemistry (carbon structures); Professor Jim Mirrlees, 1996 Nobel Prize winner in Economics (optimal income tax theory) (1996).
29. Sir H. Kroto of Sussex University, Nobel Prize in Chemistry (carbon structures); Professor Jim Mirrlees, 1996 Nobel Prize winner in Economics (optimal income tax theory) (1996).
30. C. Bowman and D. Faulkner Measuring Product Advantage Using competitive Benchmarking and Customer Perceptions. Long Range Planning, 27(1), 119-132 (1994).
31. W. Olins, The Corporate Personality: an enquiry into the nature of corporate identity. The Design Council (1978).
32. P. Southgate, Total Branding by Design: How to make your brands packaging more effective. Kogan Page, London (1994).
33. B. H. Schmitt, A. Simonson and J. Marcus, Managing Corporate Image and Identity, Long Range Planning, 28, October (1995).
34. M. Trueman, Global Perspectives of Design. Elmwood Innovation Conference Pilot Survey. 18.9.96, Leeds (1996).
35. V. Walsh, R. Roy, M. Bruce and S. Potter, Winning by Design: Technology, product design and international competitiveness. Blackwell, Oxford (1992).
36. T. Levitt, The Marketing Imagination. Collier/MacMillan, London (1983).
37. C. Forbes, Design in the Contemporary World. Preface to proceedings of the 1988 Stanford Design Forum. Pentagram Design, New York, London. PAOS Tokyo (1989).
38. A. Topfler, New Product - cutting the time to market. Long Range Planning, 28(2), 61-78 (1995).
39. T. J. Peters and R. H. Waterman, In Search of Excellence. Harper and Row, New York (1982).
40. T. Fujimoto, Growth of International Competition and the Importance of Effective Product Development Management and the Role of Design. "Product Strategies for the 1990's" Conference proceedings. The Financial Times, London (1990).
41. B. Hollins and S. Pugh, Successful Product Design. Butterworth, London (1990).
42. N. King and N. Anderson, Innovation and Change in Organisations. Essential Business Psychology series. Routledge, London (1995).
43. M. Trueman, Good Practice makes Perfect or Profit: Can we use computing to design more effectively? Design Studies, 12(2). Butterworth Scientific, April (1991).