Capturing the risk-pooling effect through demand reshape

Management Science

Volumn 49, Issue 6, 2003, Pages 704-717

  Eynan, Amit ^a   Fouque, Thierry ^b  

^a WASHINGTON UNIVERSITY IN ST LOUIS   (United States)

^b UNIVERSITÉ PARIS OUEST NANTERRE LA DÉFENSE   (France)

Author keywords

Consolidation; Demand reshape; Multiproduct; Risk pooling; Substitution

Indexed keywords

COST EFFECTIVENESS; CUSTOMER SATISFACTION; INVESTMENTS; MARKETING; OPTIMIZATION; SALES;

DEMAND RESHAPE; MULTIPRODUCT; RISK-POOLING;

INVENTORY CONTROL;

EID: 0038106597     PISSN: 00251909     EISSN: None     Source Type: Journal    
DOI: 10.1287/mnsc.49.6.704.16020     Document Type: Article

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