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Industrial Marketing Management
Volumn 32, Issue 4, 2003, Pages 347-353
Measuring innovativeness for the adoption of industrial products
Author keywords

Adoption; Diffusion; Innovation
Indexed keywords

EID: 0037902282     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0019-8501(02)00232-8     Document Type: Article
Times cited : (37)
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.