Tourism motives and loyalty

Annals of Tourism Research

Volumn 25, Issue 3, 1998, Pages 749-753

  Hanefors, Monica ^a   Mossberg, Lena Larsson ^b,c  

^a DALARNA UNIVERSITY   (Sweden)

^b UNIVERSITY OF GOTHENBURG   (Sweden)

^c UNIVERSITY OF GOTHENBURG   (Sweden)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0037894408     PISSN: 01607383     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0160-7383(98)00030-9     Document Type: Article

References (8)

1. Goossens, C. 1994 External Information Search: Effects of Tour Brochures with Experimental Information. Journal of Travel and Tourism Marketing 3(3):89-107.
2. Hodgson, P. 1993 Tour Operator Brochure Design Research Revisited. Journal of Travel Research 32(1):50-52.
3. Mannell, R. C., and S. E. Iso-Aholal 1987 Psychological Nature of Leisure and Tourism Experience. Annals of Tourism Research 14:314-331.
4. Milman, A. 1993 Maximizing the Value of Focus Group Research: Qualitative Analysis of Consumer's Destination Choice. Journal of Travel Research 32(2):61-64.
5. Moutinho, L. 1987 Consumer Behavior in Tourism. European Journal of Marketing 11(4):5-44.
6. Murray, K. B. 1991 A Test of Services Marketing Theory: Consumer Information Acquisition Activities. Journal of Marketing 55(1):10-25.
7. Weber, S., and V. Salamon 1996 Measuring Quality and Effectiveness of Destination Brochures. TTRA Conference Proceedings, pp. 239-246. Boulder CO: Travel and Tourism Research Association.
8. Wicks, B., and M. Schuett 1993 Using Travel Brochures to Target Frequent Travelers and "Big-Spenders". Journal of Travel & Tourism Marketing 2(2/3):77-90.