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Volumn 23, Issue 3, 2003, Pages 165-178

Demographic and sponsorship considerations for jazz and classical music festivals

Author keywords

[No Author keywords available]

Indexed keywords

DEMOGRAPHIC TREND; MARKETING; MUSIC;

EID: 0037851006     PISSN: 02642069     EISSN: None     Source Type: Journal    
DOI: 10.1080/714005121     Document Type: Article
Times cited : (70)

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  • 2
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  • 5
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    • The business of high culture: Marketing the performing arts in Canada
    • Gainer, Brenda, 1989, 'The Business of High Culture: Marketing the Performing Arts in Canada', Service Industries Journal, Vol.9, No.4, pp.143-61.
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  • 6
    • 0038134114 scopus 로고
    • Why have modern jazz combos been less popular than swing big bands
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    • (1984) Popular Music and Society , vol.9 , Issue.4 , pp. 41-45
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  • 8
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  • 9
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    • The influence of music on consumers' temporal perceptions: Does time fly when you're having fun
    • Kellaris, James J. and Robert J. Kent, 1992, 'The Influence of Music on Consumers' Temporal Perceptions: Does Time Fly when You're Having Fun', Journal of Consumer Psychology, Vol.1, No.4, pp.365-76.
    • (1992) Journal of Consumer Psychology , vol.1 , Issue.4 , pp. 365-376
    • Kellaris, J.J.1    Kent, R.J.2
  • 11
    • 84986131524 scopus 로고    scopus 로고
    • The influence of the musicscape within service environments
    • Oakes, Steve, 2000, 'The Influence of the Musicscape within Service Environments', Journal of Services Marketing, Vol.14, No.7, pp.539-56.
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  • 12
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  • 13
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    • Marketing the fine and performing arts: What has marketing done for the arts lately
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  • 15
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.