Of dark clouds and silver linings: Effects of exposure to issue versus candidate advertising on persuasion, information retention, and issue salience

Communication Research

Volumn 29, Issue 3, 2002, Pages

  Groenendyk, Eric W ^a   Valentino, Nicholas A ^a  

^a NONE

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[No Author keywords available]

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EID: 0037646042     PISSN: 00936502     EISSN: None     Source Type: Journal    
DOI: 10.1177/0093650202029003004     Document Type: Article

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