Efficacy in letter-writing to an entertainment-education radio serial

Gazette

Volumn 61, Issue 5, 1999, Pages 355-372

  Law, Sweety ^a   Singhal, Arvind ^b  

^a TEXAS A AND M INTERNATIONAL UNIVERSITY   (United States)

^b OHIO UNIVERSITY   (United States)

Author keywords

collective efficacy; entertainment education; letter writing; self efficacy; soap operas

Indexed keywords

EID: 0037595799     PISSN: 00165492     EISSN: None     Source Type: Journal    
DOI: 10.1177/0016549299061005001     Document Type: Article

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