An 'ODD' reaction to strategy failure in America's (once) largest Telco

European Management Journal

Volumn 21, Issue 1, 2003, Pages 109-118

  Muller, Amy ^a   Välikangas, Liisa ^b  

^a Strategos Institute   (United States)

^b NONE   (United States)

Author keywords

AT T; Corporate strategy; Strategic infection point; Strategy failure

Indexed keywords

EID: 0037311493     PISSN: 02632373     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0263-2373(02)00158-5     Document Type: Article

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