The impact of purchase situation on salesperson communication behaviors in business markets

Industrial Marketing Management

Volumn 31, Issue 3, 2002, Pages 205-213

  Reid, David A ^a   Pullins, Ellen Bolman ^a   Plank, Richard E ^a  

^a UNIVERSITY OF TOLEDO   (United States)

Author keywords

Personal selling; Purchase situation; Sales behaviors

Indexed keywords

EID: 0037089661     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0019-8501(00)00149-8     Document Type: Article

References (35)

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