The customer economics of internet privacy

Journal of the Academy of Marketing Science

Volumn 30, Issue 4, 2002, Pages 455-464

  Rust, Roland T ^a,b   Kannan, P K ^a   Peng, Na ^a  

^a UNIVERSITY OF MARYLAND   (United States)

^b UNIVERSITY OF MARYLAND   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036402328     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/009207002236917     Document Type: Review

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