Online reverse auctions: Issues, themes, and prospects for the future

Journal of the Academy of Marketing Science

Volumn 30, Issue 4, 2002, Pages 506-525

  Jap, Sandy D ^a,b  

^a EMORY UNIVERSITY   (United States)

^b EMORY UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036398918     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/009207002236925     Document Type: Review

References (32)

1. Anderson, Erin M. and Barton A. Weitz. 1992. "The Use of Pledges to Build and Sustain Commitment in Distribution Channels." Journal of Marketing Research 29 (February): 18-34.
2. Anderson, James C. and James A. Narus. 1991. "Partnering as a Focused Market Strategy." California Management Review 33 (3): 95-113.
3. Ariely, Dan, Axel Ockenfels, and Alvin E. Roth. 2001. "An Experimental Analysis of Late-Bidding in Internet Auctions." Working Paper. Sloan School of Management, MIT, Cambridge, MA.
4. _ and Itamar Simonson. 2002. "Buying, Bidding, Playing, or Competing? Value Assessment and Decision Dynamics in Online Auctions." Working Paper. Sloan School of Management, MIT, Cambridge, MA.
5. Axelrod, Robert. 1984. The Evolution of Cooperation. New York: Basic Books.
6. Bajari, Patrick and Ali Hortaçsu. 2000. "Winner's Curse, Reserve Prices and Endogenous Entry: Empirical Insights from eBay Auctions." Working Paper. Stanford University, Stanford, CA.
7. Battalio, R. C., C. A. Kogut, and D. J. Meyer. 1990. "The Effect of Varying Number of Bidders in First-Price Value Auctions: An Application of a Dual Market Bidding Technique." In Advances in Behavioral Economics. Vol. 2. Eds. L. Green and J. H. Kagel. Norwood, NJ: Ablex.
8. Conn, L. 2000. "B2B: The Hottest Net Bet Yet?" Business Week, January 17, pp. 36-37.
9. Cox, J. C., V. L. Smith, and J. M. Walker. 1988. "Theory and Individual Behavior of First-Price Auctions." Journal of Risk and Uncertainty 1:61-99.
10. Dyer, D., John H. Kagel, and D. Levin. 1989. "Resolving Uncertainty About the Number of Bidders in Independent Private-Value Auctions: An Experimental Analysis." RAND Journal of Economics 20:268-279.
11. "E-Auction Playbook." 2001. Purchasing, June 21, pp. S1-S33.
12. Emiliani, M. L. 2000. "Business-to-Business Online Auctions: Key Issues for Purchasing Process Improvement." Supply Chain Management 5 (4): 176-186.
13. _ and D. J. Stec. Forthcoming. "Squaring Online Reverse Auctions With the Caux Round Table Principles for Business." Supply Chain Management.
14. Ganesan, Shankar. 1994. "Determinants of Long-Term Orientation in Buyer-Seller Relationships." Journal of Marketing 58 (April): 1-19.
15. Garvin, Susan and John H. Kagel. 1994. "Learning in Common Value Auctions: Some Initial Observations." Journal of Economic Behavior and Organization 25 (3): 351-373.
16. Häubl, Gerald and P. T. L. Popkowski Leszczyc. 2001. "The Effects of Minimum Prices on Value Judgments in Auctions." Working Paper. School of Business, University of Alberta.
17. Jap, Sandy D. 2001. "The Impact of Online Reverse Auctions on Buyer-Supplier Relationships." Working Paper. Emory University.
18. Kagel, John H. 1995. "Auctions: A Survey of Experimental Research." In The Handbook of Experimental Economics. Eds. J. H. Kagel and A. E. Roth. Princeton, NJ: Princeton University Press.
19. _ and Dan Levin. 2001. "Behavior in Multi-Unit Demand Auctions: Experiments With Uniform Price and Dynamic Vickrey Auctions." Econometrica 69 (2): 413-454.
20. Kumar, Nirmalya, Louis W. Stern, and Ravi Singh Achrol. 1992. "Assessing Reseller Performance From the Perspective of the Supplier." Journal of Marketing Research 29 (May): 238-253.
21. McAfee, R. Preston and John McMillan. 1987. "Auctions and Bidding." Journal of Economic Literature 25 (2): 699-738.
22. Milgrom, Paul. 1989. "Auctions and Bidding: A Primer." Journal of Economic Perspectives 3 (3): 3-22.
23. _ and Robert J. Weber. 1982. "A Theory of Auctions and Competitive Bidding." Econometrica 50:1089-1122.
24. Morgan, Robert M. and Shelby D. Hunt. 1994. "The Commitment - Trust Theory of Relationship Marketing." Journal of Marketing 58 (July): 20-38.
25. Roth, Alvin E. and Axel Ockenfels. Forthcoming. "Last-Minute Bidding and the Rules for Ending Second-Price Auctions: Evidence From eBay and Amazon Auctions on the Internet." American Economic Review.
26. Ruekert, Robert W. and Gilbert A. Churchill Jr. 1984. "Reliability and Validity of Alternative Measures of Channel Member Satisfaction." Journal of Marketing Research 21 (May): 226-233.
27. Smith, Nathan. 2002. "Dynamic Pricing Effects on Strategic Sourcing and Supplier Relations." Leaders for Manufacturing Thesis. Massachusetts Institute of Technology.
28. Swinkels, Jeroen M. 2001. "Efficiency of Large Private Value Auctions." Econometrica 69 (1): 37-68.
29. Tully, S. 2000. "The B2B Tool That Really Is Changing the World." Fortune, March 20, 132-145.
30. Wang, Ruqu. 2000. "Bidding and Renegotiation in Procurement Auctions." European Economic Review 44:1577-1597.
31. Weitz, Barton A. and Sandy D. Jap. 1995. "Relationship Marketing and Distribution Channels." Journal of the Academy of Marketing Science 23 (4): 305-320.
32. Wilcox, Ronald T. 2000. "Experts and Amateurs: The Role of Experience in Internet Auctions." Marketing Letters.