Postmodernism for modernist public relations: The cash value and application of critical research in public relations

Public Relations Review

Volumn 28, Issue 3, 2002, Pages 243-250

  Toth, Elizabeth L ^a  

^a SYRACUSE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036347413     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0363-8111(02)00130-3     Document Type: Article

References (49)

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3. Selling the Internet: A cultural studies approach to public relations
4. The aborted debate within public relations: An approach through Kuhn's paradigm
5. Beyond Agenda Setting: Information Subsidies and Public Policy
6. Information and power: Toward a critical theory of information campaigns
7. Public relations? No, relations with publics: A rhetorical-organizational approach to contemporary corporate communications
8. Corporate communication and control
9. Beyond ethical relativism in public relations: Coorientation, rules, and the idea of communication symmetry
10. Modernism, postmodernism, and communication studies: A rereading of an ongoing debate
11. The corporate person (re)presents itself
12. A rhetorical enactment rationale for public relations
13. Models of public relations in an international setting
14. Two-way symmetrical public relations: Past, present, and future
15. Modern values in public relations
16. Updating public relations: New science research paradigms, and uneven development
17. There's no two-way symmetric about it: A postmodern examination of public relations textbooks
18. The concept and the practices of discipline in contemporary organizations
19. Organizational perspectives for public relations research and practice
20. On the various and changing meanings of organizational membership: A field study of organizational identification
21. The case for pluralistic studies of public relations: Rhetorical, critical, and systems perspectives
22. Excellent Public Relations and Effective Organizations: A Study of Communication Management in Three Countries