Reexamination and Extension of Kleine, Kleine, and Kernan's Social Identity Model of Mundane Consumption: The Mediating Role of the Appraisal Process

Journal of Consumer Research

Volumn 28, Issue 4, 2002, Pages 659-669

  Laverie, Debra A ^a   Kleine III, Robert E ^b   Kleine, Susan Schultz ^c  

^a TEXAS TECH UNIVERSITY   (United States)

^b Bowling Green State University ^*  (United States)

^c BOWLING GREEN STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036103064     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/338208     Document Type: Article

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