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Volumn 21, Issue 2, 2002, Pages 250-253

Marketing in antitrust: Contributions and challenges

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EID: 0036027207     PISSN: 07439156     EISSN: 15477207     Source Type: Journal    
DOI: 10.1509/jppm.21.2.250.17579     Document Type: Article
Times cited : (10)

References (17)
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  • 7
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    • Marketing and modern antitrust thought
    • Paul N. Bloom and Gregory T. Gundlach, eds. Thousand Oaks, CA: Sage Publications, Inc.
    • Gundlach, Gregory T. (2001), "Marketing and Modern Antitrust Thought," in Handbook of Marketing and Society, Paul N. Bloom and Gregory T. Gundlach, eds. Thousand Oaks, CA: Sage Publications, Inc., 34-50.
    • (2001) Handbook of Marketing and Society , pp. 34-50
    • Gundlach, G.T.1
  • 8
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    • The public policy of antitrust and strategy: An overview
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  • 11
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  • 12
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    • Antitrust, economics, and 'reality'
    • Malcolm B. Coate and Andrew N. Kieit, eds. Boston: Kluwer Academic Publishers
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  • 16
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.