Market growth models in which the potential market size increases with time

PICMET

Volumn , Issue , 2001, Pages 788-796

  Osaki, Masayuki ^a   Gemba, Kiminori ^a   Kodama, Fumio ^a  

^a UNIVERSITY OF TOKYO   (Japan)

Author keywords

[No Author keywords available]

Indexed keywords

DIFFERENTIAL EQUATIONS; MARKETING; MATHEMATICAL MODELS; REGRESSION ANALYSIS;

MARKET GROWTH MODELS;

INDUSTRIAL ECONOMICS;

EID: 0035790431     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

References (18)

1. Bass, F.M., "A New Product Growth Model for Consumer Durables," Management Science, 15(January), 215-227, 1969
2. _, "The Relationship Between Diffusion Rates, Experience Curves, and Demand Elasticities for Consumer Durable Technological Innovations," Journal of Business, 53(July), Part 2,51-67, 1980
3. Bretschneider, S.I. and V. Mahajan, "Adaptive Technological Substitution Models," Technological Forecasting and Social Change, 18(October), 129-139, 1980
4. Dodds, W., "An Application of the Bass Model in Long Term New Product Forecasting," Journal of Marketing Research, 10(August), 308-311, 1973
5. Dodson, J.A. and E.Muller, "Models of New Product Diffusion Through Advertising and Word-of-Mouth," Management Science, 24(November), 1568-1578, 1978
6. Dolan, R.J. and A.P. Jeuland, "Experience Curves and Dynamic Demand Models: Implications for Optimal Pricing Strategies," Journal of Marketing, 45(Winter), 52-73, 1981
7. Eliashberg, J. and A.P. Jeuland, "The Impact of Competitive Entry in a Developing Market Upon Dynamic Pricing Strategies," Working Paper, The Wharton School, University of Pennsylvania., 1982
8. Fershtman, C., V. Mahajan and E.Muller, "Advertising, Pricing and Stability in Oligopolistic Markets," Working Paper, Southern Methodist University., 1983
9. Fourt, L.A. and J.W. Woodlock, "Early Prediction of Market Success for New Grocery Products," Journal of Marketing, 25(October), 31-38, 1960
10. Horsky, D. and L. Simon, "Advertising and the Diffusion of New Products," Marketing Science, 2(Winter), 1983
11. Kalish, S., "Monopolist Pricing with Dynamic Demand and Production Costs," Marketing Science, 2(Spring), 1983
12. Mahajan,V., S.I.Bretschneider and J.W. Bradford, "Feedback Approaches to Modeling Structural Shifts in Market Response," Journal of Marketing, 43(Fall), 55-68, 1980
13. Manisfield, E., "Technical Change and the Rate of Imitation," Econometrica, 29(October), 1961
14. Mate, K., "Optimal Advertising Strategies of Competing Firms Marketing New Products," Working Paper, Washington University, St. Louis., 1982
15. Neers, J.V., "Extensions of a New Product Growth Models," Sloan Management Review, 13 (Winter), 77-91, 1972
16. Robinson, B., and C. Lakhani, "Dynamic Price Models for New Product Planning," Management Science, 21 (June), 1113-1122, 1975
17. Schnittlein, D. and V. Mahajan, "Maximum Likelihood Estimation for an Innovation Diffusion Model of New Product Acceptance," Marketing Science, 1 (Winter), 57-78, 1982
18. Sharif, M.N and K.Ramanathan, "Binomial Innovation Diffusion Models with Dynamic Potential Adopter Population," Technological Forecasting and Social Change, 20, 63-87, 1981