Funnel report mining for the MSN network

Proceedings of the Seventh ACM SIGKDD International Conference on Knowledge Discovery and Data Mining

Volumn , Issue , 2001, Pages 450-455

  Mah, Teresa ^a   Hoek, Hank ^a   Li, Ying ^a  

^a MICROSOFT   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ALGORITHMS; CLASSIFICATION (OF INFORMATION); COMPUTER NETWORKS; ELECTRONIC COMMERCE; FORECASTING; WORLD WIDE WEB;

FUNNEL ANALYSIS; USER SEGMENTATION;

DATA MINING;

EID: 0035789606     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/502512.502580     Document Type: Conference Paper

References (7)

1. R. Srikant, R. Agrawal, "Mining Sequential Patterns: Generalizations and Performance Improvements", Proc. of the Fifth Int'l Conf. on Extending Database Technology (EDBT), March 1996.
2. J. Srivastava, R. Cooley, M. Deshpande, P-N Tan, "Web Usage Mining: Discovery and Applications of Usage Patterns from Web Data", SIGKDD Explorations, Volume 1, Issue 2, Page 12-23, 2000.
3. K-L Wu, P. S. Yu and A. Ballman. "Speedtracer: a web usage mining and analysis tool". IBM Systems Journal, 37(1), 1998.
4. J. Borges, "A Data Mining Model to Capture User Web Navigation Patterns", PhD Thesis, Department of Computer Science, University College London, July 2000.
5. W. Gaul and L. Thieme, "Mining web navigation path fragments", WEBKDD-2000
6. B. Berendt, "Web usage mining, site semantics, and the support of navigation", WEBKDD-2000
7. H. Kato, T. Nakayama, Y. Yamane, "Navigation Analysis Tool based on the Correlation between Contents Distribution and Access Patterns", WEBKDD-2000