Measuring perceived service quality of fashion stores: A test-retest reliability investigation

Journal of Fashion Marketing and Management

Volumn 5, Issue 4, 2001, Pages 324-329

  Leung, C S ^a   To, C K M ^a  

^a HONG KONG POLYTECHNIC UNIVERSITY   (Hong Kong)

Author keywords

Fashion retailing; Scale reliability; Service quality

Indexed keywords

CLOTHING INDUSTRY; CONSUMER RESEARCH; QUALITY; RETAILING;

EID: 0035655672     PISSN: 13612026     EISSN: None     Source Type: Journal    
DOI: 10.1108/EUM0000000007294     Document Type: Article

References (18)

1. Consumer perceptions of service quality: An assessment of the SERVQUAL Dimensions
2. Better measurement practices are critical to better understanding of sales management issues
3. Building a competitive advantage for service firms
4. Now service businesses must manage quality
5. An evaluation of the SERVQUAL scales in a retailing setting
6. A service quality model and its marketing implications
7. Battling with success
8. Measuring service quality: A test-retest reliability investigation of SERVQUAL
9. Assessing perceived service quality of casual-wear chain stores
10. Marketing through superior service quality: Closing the service-performance gap in casual-wear chain stores
11. The evolving nature of branding: Consumer and managerial considerations
12. SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality
13. More on improving service quality measurement
14. Reassessment of expectations as a comparison standard in measuring service quality: Implications for further research
15. The influence of employee perceptions of customer service on retail store sales