Embodied-concept use in sense making by marketing managers

Psychology and Marketing

Volumn 18, Issue 5, 2001, Pages 445-474

  Rosa, José Antonio ^a  

^a CASE WESTERN RESERVE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0035532283     PISSN: 07426046     EISSN: None     Source Type: Journal    
DOI: 10.1002/mar.1016     Document Type: Article

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