Order selection optimization in hybrid make-to-order and make-to-stock markets

Journal of the Operational Research Society

Volumn 52, Issue 10, 2001, Pages 1098-1106

  Ashayeri, J ^a   Selen, W J ^b  

^a TILBURG UNIVERSITY   (Netherlands)

^b FREE UNIVERSITY OF BRUSSELS   (Belgium)

Author keywords

Lot sizing; Marketing; Mixed integer programming; Planning; Production

Indexed keywords

COMPUTER SIMULATION; MANUFACTURE; MARKETING; MATHEMATICAL PROGRAMMING; STRATEGIC PLANNING;

MIXED INTEGER PLANNING; ORDER SELECTION OPTIMIZATION; SALES ORDERS;

OPERATIONS RESEARCH;

EID: 0035494078     PISSN: 01605682     EISSN: 14769360     Source Type: Journal    
DOI: 10.1057/palgrave.jors.2601204     Document Type: Article

References (19)

1. Hausman WH, Montgomery DB and Roth AV (2000). Explor¬ing the Impact of Marketing and Manufacturing Strategies, Conflict, and Moral on Business Performance. Research paper #1620, Graduate School of Business, Stanford University, USA.
2. Hausman WH and Montgomery DB (1985). Marketing manufacturing interface. Issues (autumn); reprinted in Gestion; 2000; 2(5): (1986).
3. Hayes RH and Wheelwright SC (1984). Restoring Our Compe¬titive Edge: Competing Through Manufacturing. John Wiley: New York.
4. Chen IJ, Calantone RJ and Chung CH (1992). The marketing¬manufacturing interface and manufacturing flexibility. OMEGA 20: 431-443.
5. Hausman WH and Montgomery DB (1993). The manufactur- ing/marketing interface: critical strategic and tactical linkages, In: Sarin, RK (ed). Perspectives in Operations Management: Essays in Honor of Elwood Buffa. Kluwer: Boston, MA.
6. Chakravarty AK and Ghose S (1992). Supporting manufactur¬ing marketing interface management with a partially automated knowledge base—a precursor to computer-integrated business¬enterprise. JIntell Manufac 3: 347-362.
7. Lee Won Jun and Kun Chang Lee (1999). A meta decision support system approach to coordinating production & market¬ing decisions. Decision Support Syst 25: 239-250.
8. Ravi Kumar K, Loomba APS and Hadjinicola GC (2000). Marketing-production coordination in channels of distribution. Eur J Opl Res 126: 189-217.
9. Kahn KB and Mentzer JT (1998). Marketing’s integration with other departments. J Bus Res 42: 53-62.
10. Stam A and Gardiner LR (1992). A multiple objective market¬ing-manufacturing approach for order (market) selection, Comp Opns Res 19: 571-583.
11. Gfrerer H and Zapfel G (1995). Hierarchical model for produc¬tion planning in the case of uncertain demand. Eur J Opl Res 86: 142-161.
12. Hax AC and Candea D (1984). Production and Inventory Management. Prentice-Hall: Englewood Cliffs, NJ.
13. Hung Y-F, Shih C-C and Chen C-P (1999). Evolutionary algorithms for production planning problems with setup deci¬sions. J Opl Res Soc 50: 857-866.
14. Park M-W and Kim Y-D (1999). A heuristic algorithm for a production planning problem in an assembly system. J Opl Res Soc 50: 138-147.
15. Azevedo AL and Sousa JP (2000). Order planning for networked make-to-order enterprises-a case study. J Opl Res Soc 51: 1116-1127.
16. Kingsman BG (1995). Integrating marketing and production planning in make-to-order companies. Int J Prod Econ 30-31: 53-56.
17. Kingsman BG (1999). A review of the production/marketing interface in manufacturing. http://www.maths.ed.ac.uk/or41/ talks_v26t/Prd.htm.
18. De Groote X (1994). Flexibility and marketing/manufacturing coordination. Int J Prod Econ 36: 153-167.
19. OM Partners (2000). OMP Optimization Package for LP and MIP Problems-Version 7 OM Partners: Braschaat, Belgium.