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Justifying your public relations program
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Community awareness planning in academic libraries: The Bowling Green State University experience
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PR: The state of public relations in academic libraries
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The library's commodity for economic development
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Edward T. Shearin, "The library's commodity for economic development," North Carolina Libraries 52 (Summer 1994): 51.
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The library newsletter: Is it for you?
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November
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Sylverna Ford, "The library newsletter: Is it for you?" College & Research Libraries News 49 (November 1988): 682.
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The ten principles for successful fundraising
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Gary A. Hunt & Hwa-Wei Lee, "The ten principles for successful fundraising," The Bottom Line 6 (3/4) (1992): 29.
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An investigation of the relationship between public relations activities and budget allocation in public libraries
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Patricia A. Berger, "An investigation of the relationship between public relations activities and budget allocation in public libraries," Information Processing & Management 15 (1979): 179-193.
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