Customer relationship management in an e-business environment

IEEE International Engineering Management Conference

Volumn , Issue , 2001, Pages 311-316

  Anderson W O , Jr ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

DIGITAL COMMUNICATION SYSTEMS; ELECTRONIC COMMERCE; SUBSCRIPTION TELEVISION; TELECOMMUNICATION INDUSTRY;

CUSTOMER RELATIONSHIP MAGANEMENT (CRM);

CUSTOMER SATISFACTION;

EID: 0035168153     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

References (4)

1. Putting on a show special to interactive week
2. E-CRM: Making the customer king?