Gender stereotypes and social-desirability effects on charity donation

Psychology and Marketing

Volumn 17, Issue 2, 2000, Pages 121-136

  Louie, Therese A ^a   Obermiller, Carl ^b  

^a UNIVERSITY OF WASHINGTON   (United States)

^b SEATTLE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0034348522     PISSN: 07426046     EISSN: None     Source Type: Journal    
DOI: 10.1002/(SICI)1520-6793(200002)17:2<121::AID-MAR4>3.0.CO;2-G     Document Type: Article

References (14)

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