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Volumn 34, Issue 11, 2000, Pages 1341-1344

Direct-to-consumer advertising

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; CONSUMER; DRUG INDUSTRY; DRUG INFORMATION; DRUG MARKETING; DRUG SAFETY; FOOD AND DRUG ADMINISTRATION; MANAGED CARE; PHARMACIST; POLICY; PRACTICE GUIDELINE; PRIORITY JOURNAL; RISK BENEFIT ANALYSIS;

EID: 0033756091     PISSN: 10600280     EISSN: None     Source Type: Journal    
DOI: 10.1345/aph.10097     Document Type: Article
Times cited : (15)

References (12)
  • 1
    • 0007360397 scopus 로고    scopus 로고
    • Draft guidance for industry: consumer-directed broadcast advertisements. Rockville, MD: Food and Drug Administration, August
    • (1997)
  • 2
    • 85037785345 scopus 로고    scopus 로고
    • Guidance for industry: consumer-directed broadcast advertisement, Food and Drug Administration. August
    • (1999)
  • 3
    • 85037793656 scopus 로고    scopus 로고
    • Press release. Factors affecting the growth of prescription drug expenditures. Washington, DC: National Institute for Health Care Management Research and Educational Foundation, July 9
    • (1999)
  • 5
    • 0033608127 scopus 로고    scopus 로고
    • Direct-to-consumer marketing of prescription drugs
    • (1999) JAMA , vol.281 , pp. 382
    • Hollon, M.F.1
  • 8
    • 0033608189 scopus 로고    scopus 로고
    • Direct-to-consumer prescription drug advertising builds bridges between patients and physicians
    • (1999) JAMA , vol.281 , pp. 380-382
    • Holmer, A.F.1
  • 9
    • 85037798979 scopus 로고    scopus 로고
    • Drug Information Association Meeting. New York: February 28, 2000
    • (2000)
    • Ostrove, N.1
  • 10
    • 85037801610 scopus 로고    scopus 로고
    • New DDMAC Director Offers Outlook on Objectives, Enforcement and DTC Ads. FDA Advertising and Promotion Manual
  • 11
    • 85037796353 scopus 로고    scopus 로고
  • 12
    • 85037792596 scopus 로고    scopus 로고
    • Saray Perez et al v. Wyeth Laboratories Inc. et al. New Jersey Supreme Court, A-16 September Term
    • (1998)


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.