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Volumn 4, Issue 2, 2000, Pages 173-181

Pre-adolescent consumer conformity: A study of motivation for purchasing apparel

Author keywords

Apparel purchase behaviour; Informational conformity; Normative conformity; Pre adolescent

Indexed keywords

CHILDRENSWEAR; CLOTHING INDUSTRY; CONSUMER RESEARCH; MARKETING;

EID: 0033745020     PISSN: 13612026     EISSN: None     Source Type: Journal    
DOI: 10.1108/eb022588     Document Type: Article
Times cited : (11)

References (30)
  • 2
    • 0002276495 scopus 로고
    • The effects of group pressure upon the modification and distortion of judgement
    • in H. Guetzkow (ed.); Carnegie, Pittsburgh
    • (1951) Groups, Leadership and Men , pp. 177-190
    • Asch, S.E.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.