Market factors that influence medicare recipients' choice of health plan

Health Marketing Quarterly

Volumn 18, Issue 1-2, 2000, Pages 59-70

  Scherban, Dwight M ^a   Nightingale, Charles H ^b,c,d  

^a CENTRAL CONNECTICUT STATE UNIVERSITY   (United States)

^b HARTFORD HOSPITAL   (United States)

^c UNIVERSITY OF CONNECTICUT   (United States)

^d PEKING UNION MEDICAL COLLEGE   (China)

Author keywords

HMO market strategies; HMO's; Medicare; Medicare insurance

Indexed keywords

AGED; ANALYSIS OF VARIANCE; ARTICLE; COHORT ANALYSIS; COMPARATIVE STUDY; CONSUMER; CROSS-SECTIONAL STUDY; DECISION MAKING; DEMOGRAPHY; ECONOMICS; FINANCIAL MANAGEMENT; HEALTH MAINTENANCE ORGANIZATION; HUMAN; MEDICARE; METHODOLOGY; STATISTICS; UNITED STATES; UTILIZATION REVIEW;

AGED; ANALYSIS OF VARIANCE; COHORT STUDIES; CONNECTICUT; CONSUMER SATISFACTION; CROSS-SECTIONAL STUDIES; DECISION MAKING; DEMOGRAPHY; ECONOMICS; HEALTH MAINTENANCE ORGANIZATIONS; HUMANS; MARKETING OF HEALTH SERVICES; MEDICARE;

EID: 0033641859     PISSN: 07359683     EISSN: 15450864     Source Type: Journal    
DOI: 10.1300/J026v18n01_05     Document Type: Article

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